Nike

Air Force 1 Evolution

While the core design elements of the Air Force 1 have remained relatively consistent since its inception, Nike has introduced various updates and iterations to keep the shoe relevant to contemporary tastes and trends.

This includes experimenting with different materials, colorways, and also letting users customize their own model.

Overall, the main concept behind the Air Force 1 remains rooted in its ability to seamlessly blend performance and style, making it a staple footware choice for urban dwellers and fashion enthusiasts alike.

In this video, we tried to capture the essence of street style, highlighting how the Air Force 1 seamlessly integrates into the vibrant tapestry of urban life. We celebrate the enduring influence of the Air Force 1 in shaping contemporary fashion and culture.

This is a non-commercial academic case study using Nike and licensed music for educational purposes.​​​​​​​

SHOT-03_00176-copy
SHOT-02_loop
SHOT-07b_00346_00346-copy
NAF1_SHOT_09A
NAF1_SHOT_09B
00_MAIN_Comp_00397
SHOT-010_00406
SHOT-011_00441-gigapixel-art-scale-2_00x-copy-1
SHOT-012_00462-gigapixel-art-scale-2_00x
SHOT-012_00462-gigapixel-art-scale-2_00x-1
Web
SHOT-018_00639-gigapixel-art-scale-2_00x-copy-1
SHOT 21 comp
SHOT-020_00712_00710-gigapixel-art-scale-2_00x-copy
SHOT 21 comp
SHOT-27_CIERRE_positivo-3



Some shots from the proces


Basketball-Net_01-copy
Basketball-Net_Crop_01-copy
AF1_SHOT-12_2
AF1_SHOT-20
AIR-FORCE-01_016C_anim
AIR-FORCE-01_020b_CC_00000-copy
Instagram-stories-01_0083_00000-copy
Instagram-stories-03_Light-animation_02_8-secs
Instagram-stories-01_0083_00001-copy
Embroidery-Logo0001-copy
AIR-FORCE-01_24_anim-2
Alambrado-02c_anim
AIR-FORCE-01_28-copy
AIR-FORCE-01_28_B-anim-copy
AIR-FORCE-01_008-copy
AIR-FORCE-01_013-copy
SHOT-06d-copy-1

Credits

Directed by: MinimalChat

Creative Director: Seba Morales, Bel R. Tarducci

3D Design: Bel R. Tarducci, Seba Morales, Tomás Paul

3D/2D Animation: Seba Morales

Production: Santiago Antin

Music: Priice Tag by Desiigner